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E.l.f. Beauty Returns Keys Soulcare to Alicia Keys in Portfolio Streamlining Move

The End of an Era: A Celebrity Brand Returns to Its Founder On May 20, 2026, E.l.f. Beauty (NYSE: ELF) announced a major portfolio shift: The company is returning full ownership of Keys Soulcare to its founder, Alicia Keys. The decision, disclosed during E.l.f.’s fiscal Q4 and full-year 2026 earnings call, marks the end of a six-year partnership that began…

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Rick Ross’s Star Island Mansion: A $100 Million Masterpiece of Luxury, Power, and Vision

Welcome to AD 2.0: Where Opulence Meets Ocean Views “AD, welcome to Star Island. I’m your host, the biggest boss, Ricky Rozay.” With those words, Rick Ross invites the world into his $100 million waterfront estate—a 10,000+ square-foot mega-mansion on Miami’s exclusive Star Island, where marble floors, custom chandeliers, and panoramic ocean views redefine the meaning of luxury. Designed by…

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